Assessing the impact of social media on the celebrity industry : a public relations perspective /
O'Sullivan, Jessica.
Assessing the impact of social media on the celebrity industry : a public relations perspective / Jessica O'Sullivan. - Cork : Cork Institute of Technology, 2010. - viii, 101 p. ; 30 cm. + hbk. - M.A. - Public Relations with New Media .
Thesis (M.A.) - Cork Institute of Technology, 2010.
Includes bibliographical references.
Celebrities.
Public relations.
Social media
THESES PRESS
Assessing the impact of social media on the celebrity industry : a public relations perspective / Jessica O'Sullivan. - Cork : Cork Institute of Technology, 2010. - viii, 101 p. ; 30 cm. + hbk. - M.A. - Public Relations with New Media .
Thesis (M.A.) - Cork Institute of Technology, 2010.
Includes bibliographical references.
Celebrities.
Public relations.
Social media
THESES PRESS