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Market driven management : prescriptions for survival in a turbulent world /

Ames, B. Charles.

Market driven management : prescriptions for survival in a turbulent world / B. Charles Ames & James D. Hlavacek. - Homewood, Ill. : Dow Jones-Irwin, 1989. - xiii, 186 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 1556230389

LCCN: 88003735

Subjects--Topical Terms:
Marketing--Management

Dewey Class. No.: 658.8

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