Product policy and management /
Baker, Michael John.
Product policy and management / Michael John Baker and Ronald McTavish. - London : Macmillan Press, 1976 - x, 182 p. : ill. ; 23 cm. - Macmillan studies in marketing management .
Bibliography: p. 173-181 - includes index.
0333192885
Production management
658.5
Product policy and management / Michael John Baker and Ronald McTavish. - London : Macmillan Press, 1976 - x, 182 p. : ill. ; 23 cm. - Macmillan studies in marketing management .
Bibliography: p. 173-181 - includes index.
0333192885
Production management
658.5